# Upsell Strategies

#### Why Upselling Strategies Matter

**Increase Revenue:** Each upsell opportunity can add significant value to orders with minimal effort

**Reduce Support Tickets:** Customers can add forgotten items themselves instead of contacting support

**Leverage Buying Momentum:** Customers are most receptive to additional purchases right after they've committed to buying

{% embed url="<https://www.youtube.com/watch?v=b8CxTihoETw>" %}

#### Choosing the Right Strategy

Each upselling strategy serves a specific purpose and works best in different situations. The sections below will help you understand:

* **What each strategy does** - Core functionality and features
* **When to use it** - Best scenarios and use cases
* **How to set it up** - Step-by-step implementation instructions
* **Best practices** - Tips to maximize conversion and revenue

***

#### Available Upselling Strategies

<table data-card-size="large" data-view="cards"><thead><tr><th align="center"></th><th align="center"></th><th data-hidden data-card-target data-type="content-ref"></th></tr></thead><tbody><tr><td align="center"><strong>One-Click AOV Upsell</strong></td><td align="center">Upsell products between the Checkout and Thank You page</td><td><a href="/pages/RqU1CqErn5W75tN3TYSr">/pages/RqU1CqErn5W75tN3TYSr</a></td></tr><tr><td align="center"><strong>Free Shipping Upsell</strong></td><td align="center">Encourage customers to reach your free shipping threshold</td><td><a href="/pages/48U6aquV4iz95Y8N2MCa">/pages/48U6aquV4iz95Y8N2MCa</a></td></tr></tbody></table>

<table data-view="cards"><thead><tr><th align="center"></th><th align="center"></th><th data-hidden data-card-target data-type="content-ref"></th></tr></thead><tbody><tr><td align="center"><strong>Primary Upsell</strong></td><td align="center">Standard upsell strategy which is shown to everyone</td><td></td></tr><tr><td align="center"><strong>Checkout Upsell</strong></td><td align="center">Upsell Strategy on the Checkout page</td><td><a href="/pages/QvUTsqAxgZXePwobEKZp">/pages/QvUTsqAxgZXePwobEKZp</a></td></tr><tr><td align="center"><strong>"This Goes with That" Upsell</strong></td><td align="center">Upsell related products</td><td><a href="/pages/jgCgsjpvagR79HzM7wdV">/pages/jgCgsjpvagR79HzM7wdV</a></td></tr></tbody></table>

### Want to track your results?

We provide analytics for all upsell strategies allowing you to continuously redefine and optimise to maximise potential return.

<a href="/pages/eqws2RcFivGcOujOMAZu" class="button primary">Learn more about analytics</a>


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