Health & Wellness

What to upsell:

Complementary supplements:

  • Multivitamins with protein powder

  • Probiotics with digestive enzymes

  • Omega-3 with multivitamins

  • Pre-workout with post-workout recovery

  • Collagen with beauty supplements

Accessories and tools:

  • Shaker bottles with protein powder

  • Pill organizers with daily vitamins

  • Resistance bands with fitness supplements

  • Yoga mats with wellness products

  • Foam rollers with recovery supplements

Consumables in bulk:

  • Monthly supply discounts

  • Quarterly bulk orders

  • Subscribe & Save options

  • Multi-bottle purchases ("Buy another, save 20%")

Related wellness products:

  • Sleep aids with stress relief

  • Energy supplements with focus enhancers

  • Immune support bundles

  • Beauty supplements with skincare

Delivery mechanisms:

  • Gummies, capsules, powders in different formats

  • Travel-size versions

  • On-the-go packets


Example strategies:

Strategy 1: Complete Fitness Stack

  • Customer buys: Whey protein powder

  • Upsell: Creatine, BCAAs, shaker bottle, pre-workout

  • Why it works: Serious fitness enthusiasts want comprehensive supplementation

Strategy 2: Daily Wellness Routine

  • Customer buys: Multivitamin

  • Upsell: Omega-3 fish oil, probiotic, vitamin D, pill organizer

  • Why it works: Complete daily supplement routine, organized system

Strategy 3: Stock Up & Save

  • Customer buys: 1 bottle of vitamin C

  • Upsell: "Buy another bottles (2-month supply), save 25%

  • Why it works: Supplements are taken daily, bulk buying saves money

Strategy 4: Goal-Based Bundle

  • Customer buys: Weight loss supplement

  • Upsell: Appetite control, metabolism booster, meal replacement shakes, food scale

  • Why it works: Complete solution for specific health goal

Strategy 5: Travel-Friendly Options

  • Customer buys: Full-size protein powder

  • Upsell: Single-serve protein packets for travel/convenience

  • Why it works: Maintains routine while traveling, portable option


Best practices for health & wellness:

  • Highlight scientific backing and certifications (FDA, GMP, third-party tested)

  • Offer "Stack Guides" showing how supplements work together

  • Bundle trial sizes with full-size purchases

  • Create goal-based bundles (muscle building, weight loss, immune support, etc.)

Last updated