# Sports & Outdoor

#### **What to upsell:**

**Safety gear (critical add-ons):**

* Helmets with bikes, skateboards, scooters
* Knee/elbow pads with inline skates
* Life jackets with kayaks or paddleboards
* Surf wax with surfboards
* Climbing rope with harnesses

**Complementary equipment:**

* Tennis balls with rackets
* Weights with weight benches
* Yoga blocks with yoga mats
* Water bottles with gym bags
* Resistance bands with home gym equipment

**Care and maintenance products:**

* Bike chain lubricant with bikes
* Board cleaners and protectors
* Equipment bags for storage/transport
* Waterproofing sprays
* Replacement parts (strings, grips, pads)

**Performance enhancers:**

* Athletic tape with sporting goods
* Compression gear with workout equipment
* Fitness trackers with gym equipment
* Protein shakers with weights

***

**Example strategies:**

**Strategy 1: Safety First**

* Customer buys: Mountain bike
* Upsell: Helmet, bike lights, repair kit, water bottle holder
* Why it works: Emphasizes safety and readiness—customers don't want to buy these items separately later

**Strategy 2: Complete Training Setup**

* Customer buys: Adjustable dumbbells
* Upsell: Weight bench, resistance bands, yoga mat, gym bag
* Why it works: Customers building home gyms want complete setups

**Strategy 3: Maintenance Bundle**

* Customer buys: Snowboard
* Upsell: Wax kit, edge tuner, storage bag, goggle cleaner
* Why it works: Protects their investment and extends product life

***

**Best practices for sports/outdoor:**

* Emphasize safety and performance benefits
* Bundle essential accessories at a discount ("Starter Kit")
* Highlight "Don't forget" items customers often realize they need later
* Show products in action with lifestyle imagery
* Offer seasonal bundles (winter sports gear, summer camping essentials)

***

#### Ready to create your upsell strategy?

We have a range of different upsell strategies for you to choose from!

<a href="/pages/zpFd9m0zOtkpIz3p4nlf" class="button primary">Get started</a>


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