Sports & Outdoor
What to upsell:
Safety gear (critical add-ons):
Helmets with bikes, skateboards, scooters
Knee/elbow pads with inline skates
Life jackets with kayaks or paddleboards
Surf wax with surfboards
Climbing rope with harnesses
Complementary equipment:
Tennis balls with rackets
Weights with weight benches
Yoga blocks with yoga mats
Water bottles with gym bags
Resistance bands with home gym equipment
Care and maintenance products:
Bike chain lubricant with bikes
Board cleaners and protectors
Equipment bags for storage/transport
Waterproofing sprays
Replacement parts (strings, grips, pads)
Performance enhancers:
Athletic tape with sporting goods
Compression gear with workout equipment
Fitness trackers with gym equipment
Protein shakers with weights
Example strategies:
Strategy 1: Safety First
Customer buys: Mountain bike
Upsell: Helmet, bike lights, repair kit, water bottle holder
Why it works: Emphasizes safety and readiness—customers don't want to buy these items separately later
Strategy 2: Complete Training Setup
Customer buys: Adjustable dumbbells
Upsell: Weight bench, resistance bands, yoga mat, gym bag
Why it works: Customers building home gyms want complete setups
Strategy 3: Maintenance Bundle
Customer buys: Snowboard
Upsell: Wax kit, edge tuner, storage bag, goggle cleaner
Why it works: Protects their investment and extends product life
Best practices for sports/outdoor:
Emphasize safety and performance benefits
Bundle essential accessories at a discount ("Starter Kit")
Highlight "Don't forget" items customers often realize they need later
Show products in action with lifestyle imagery
Offer seasonal bundles (winter sports gear, summer camping essentials)
Ready to create your upsell strategy?
We have a range of different upsell strategies for you to choose from!
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